Privacy Policy
Last updated: July 31, 2026
This Privacy Policy describes how veltrshore (veltrshore Osaühing) collects, uses, and protects your personal information. We are committed to safeguarding your privacy and handling your data responsibly and in accordance with applicable data protection laws.
Who We Are
We operate a welding consumable wholesale supply business serving Estonian metalwork shops and industrial clients. We are the data controller responsible for your personal information collected through our website and services. Our primary purpose is to provide high-quality MIG wire, electrodes, and related welding consumables to professional buyers in the Tartu region and beyond.
Information We Collect
We collect different types of information depending on how you interact with us:
- Contact Information: Name, email address, phone number, and company details when you contact us via our website forms or directly
- Business Information: Company name, industry type, and purchasing preferences provided during inquiries or orders
- Website Usage Data: IP address, browser type, pages visited, time spent on our site, and referral sources through analytics tools
- Cookies: Information stored on your device to improve your browsing experience and remember your preferences
Legal Basis for Processing
We process your personal information based on the following legal grounds:
- Consent: When you explicitly agree to data collection, such as subscribing to our newsletter or contacting us through forms
- Legitimate Interest: For business communications, improving our services, and ensuring website security and functionality
- Legal Obligation: When required by Estonian or European law, including accounting and tax regulations
- Contract Performance: When necessary to fulfill orders or provide requested services to you
How We Use Your Information
We use the information we collect for specific business purposes:
- Responding to your inquiries and providing product information
- Processing orders and managing customer relationships
- Improving our website functionality and user experience
- Sending newsletters and promotional materials (only with your consent)
- Analyzing website traffic and usage patterns through analytics
- Ensuring website security and preventing fraud
- Complying with legal and regulatory requirements
Data Retention
We maintain your personal information only for as long as necessary to serve our business purposes and comply with legal obligations:
- Contact Form Messages: Retained for up to 24 months after your last interaction, unless you request deletion earlier
- Customer Order Data: Retained for 7 years in accordance with Estonian accounting legislation and tax requirements
- Newsletter Subscriber Information: Retained until you unsubscribe from our mailing list
- Website Analytics and Cookie Data: Retained for up to 14 months to understand user behavior and website performance
- Server Logs: Retained for up to 12 months for security and troubleshooting purposes
Your Rights
You have important rights regarding your personal information under the General Data Protection Regulation (GDPR) and Estonian data protection law:
- Right of Access: You can request a copy of the personal data we hold about you
- Right to Rectification: You can correct inaccurate or incomplete information
- Right to Erasure: You can request deletion of your data under certain circumstances
- Right to Restrict Processing: You can limit how we use your information
- Right to Data Portability: You can request your data in a structured, commonly used format
- Right to Object: You can object to certain types of data processing
- Right to Withdraw Consent: You can withdraw consent for data processing at any time
To exercise any of these rights, please contact us using the information provided below.
Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience and analyze website performance. Cookies are small text files stored on your device that help us recognize you on return visits. We use essential cookies for website functionality and optional cookies for analytics and user experience improvement. You can manage cookie preferences through your browser settings or our cookie consent mechanism on the homepage. Please note that disabling certain cookies may affect website functionality.
Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our security practices include encrypted data transmission, secure server infrastructure, and restricted access to personal data. However, no method of transmission over the internet is completely secure. We encourage you to use strong passwords and practice safe browsing habits when sharing information online.
Third-Party Services
We may use third-party service providers to assist with website hosting, analytics, email delivery, and other business functions. These providers are contractually obligated to protect your data and use it only for the purposes we specify. We do not sell or share your personal information with unrelated third parties for their marketing purposes. All third-party processors comply with GDPR and other applicable data protection regulations.
International Data Transfers
As our business operates primarily within Estonia and the European Union, your data is generally processed within the EU. If we transfer data outside the EU, we ensure appropriate safeguards are in place, such as standard contractual clauses or adequacy decisions recognized by the European Commission.
Supervisory Authority
You have the right to lodge a complaint with the supervisory authority responsible for data protection in Estonia. The Estonian Data Protection Inspectorate (Andmekaitse Inspektsioon) oversees compliance with data protection laws and can investigate your concerns. You may contact them if you believe we have violated your data protection rights.
Changes to This Policy
We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of significant changes by posting the updated policy on our website with a new "Last updated" date. Your continued use of our website following any changes constitutes your acceptance of the revised Privacy Policy. We encourage you to review this policy regularly to stay informed about how we protect your information.
Contact Us
If you have questions about this Privacy Policy, concerns about your data, or wish to exercise your rights, please contact us:
Email: [email protected]
Phone: +372 567 8341
Address: Koidula Street 19, Tartu, 51003, Estonia